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The College of Business at San Jose State University (SJSU) offers an exciting new development, the Silicon Valley Business Stars Program (SVBSP). The Program aims specifically to provide visiting business students, corporate executives, technical professionals, and government officials throughout the world a unique and memorable learning experience about high-tech development and global business management in the Silicon Valley.
The Program takes advantage of not only the extensive educational resources of SJSU and successful practical experiences of leading Silicon Valley industries, but also
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The special knowledge-bases of SJSU's International Business Incubator, the Software Technology Incubator, the Entrepreneur Network, and other business and technology incubators of Silicon Valley |
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The unique insights of the SJSU's Silicon Valley Cultural Project, a study of the many cultures living and working in the hi-tech communities of the region |
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The powerful expertise of the Metropolitan Technology Center jointly developed by the National Administration of Space and Aeronautics (NASA), SJSU, University of California at Santa Cruz, and Carnegie Mellon University. |
The Program will offer both general and customized certificated short courses
on high-tech development and global business management combined with informative
orientation and site visits to major Silicon Valley industries as well as business
networking and social/cultural contact opportunities.
Topics to be covered in the courses will include:
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Silicon
Valley's unique history What drives Silicon Valley success? Why did it happen here? |
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Can
Silicon Valley be replicated in other regions? Key companies and personalities of Silicon Valley |
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How
Silicon Valley venture capital financing primes the pump Fostering innovation and nurturing the entrepreneurial spirit at Silicon Valley |
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High
tech/e-commerce tax policies: views of the Silicon Valley industries How incubators foster new international business ventures at Silicon Valley |
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Project
management/global supply chain management in Silicon Valley Entrepreneurship: Silicon Valley's greatest asset |
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Marketing
high technology products by a Silicon Valley global company Silicon Valley's experience in living and working in multi-culture hi-tech communities |
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New frontiers of Silicon Valley on high technology and global business management |
We will conduct the first General short course for visiting business students on August 2-20, 2004, as well as several customized short courses for professional managers and senior executives throughout 2004. A tentative schedule for the General short course and sample schedules for the Advanced and Executive short courses are attached.
The Program will be sponsored by the College of Business, SJSU, and administered
by the STARS Group, a premier technology and resource strategy management company.
For more information on this unique and exciting program, please contact
Dr. Oliver Yu, Director
Silicon Valley Business Stars Program
College of Business
San Jose State University
San Jose, CA 95192-0070
Tel: 650-949-3204
Fax: 650-559-9421
Email:yu_o@cob.sjsu.edu