Welcome to Business 202 for Spring A! Here is the current version of the SYLLABUS.
February 11 we are meeting at the Silicon Valley headquarters of The Indus Entrepreneurs (TiE), the world's largest association of entrepreneurs, which is only a few hundred yards from TechMart. It is at 2903 Bunker Hill Lane, Santa Clara. If you drive up from Rte. 101 to the entrance to TechMart and turn left instead of right, you will be on Bunker Hill Lane. Make the first right on Bunker Hill Lane and you will be in the parking lot that serves 2903. There should be directions to The Indus Entrepreneurs office when you enter the building.
Som Chatterjee, Director of Global Initiatives, has organized a very impressive program in which experienced global entrepreneurs will speak.
There was a prereading assignment for our first class Jan. 7 here.
Be sure to purchase the packet from Maple Press if you have not already done so. The cost is $65, including copyright fees.
INFORMATION ON READINGS
This Fleeting World by David Christian, may not be available at the San Jose State bookstore, but it can be purchased on line. The link to the Amazon page is HERE. Other online vendors also carry it.
Wood et al, “Brain Science and the Tasks of Managers” is available from this link
The Financial Times
One of the best ways to understand the international economy is to read the Financial Times of London. Therefore, students are required to subscribe to either the print or the electronic edition. (Home delivery of the print edition is available throughout most if not all of Silicon Valley.) Low-cost academic subscriptions are available at http://education.ft.com/students/ .
We are using the following materials in class:
Slides on the Global Business System and its History (Session 1)
Slides on International Trade Theory (Session 3)
Comparative Advantage Essay Question (1,000-1,500 words)
Slides on Currencies in International Trade (Session 3)
Essay Assignment on Country of Origin Effects (1,000-1,800 words)
Slides on Global Warming Debate and Business Challenges/Opportunities
Slides on the Larger, Interlocking Environmental Crises
"Growth Report," the Commission on Growth and Development
International Trade Rules: What Every Exporter Should Know
Slides on International Institutions
Final Project: Two Alternative Assignments
Extra reading for Feb. 18
By class vote, on Feb. 18 in addition to the scheduled reading on managing international institutions and technology export restraints, we will try to spend time on three "growth markets." I've picked Brazil, South Korea, and Indonesia. Here are links to reading and viewing on each.
South Korea
NY Times on Why S. Korea's Economy is Stronger than the U.S.
Overseas Investors Learn to Look Beyond the Pretence-Financial Times
Brazil
Strong Economy Propels Brazil to World Stage-NY Times 2008
Capital Markets: Caution and Tough Regulation- Financial Times
Compelling NY Times slide show on the condition of Brazil's people
Turkey
Turning East, Turkey Asserts Economic Power
In Turkey's Example, Some See Map for Egypt-NY Times