Mari
Yetimyan
Department
of Marketing and Decision Sciences
|
Course
Number and Title: |
Bus
190, Quantitative Business Analysis |
|
Section,
Code, Class Days and Time, Classroom: |
03, 20177,
MW 0900-1015, BBC 022 04, 20178,
MW 1030-1145, BBC 022 08, 23974,
TTh 0900-1015, BBC 105 09,
20180, TTh 1030-1145, BBC 105 |
|
Office
Location and Office Hours: |
BT 756,
MTWTh 1330-1430 |
|
Office
Phone: |
(408)
924-3444 |
|
E-mail:
|
Mari.Yetimyan@sjsu.edu
|
|
Web
Page: |
|
|
Preferred
Contact: |
Email (with
telephone number included to be used if needed) |
Course Description
Quantitative
models and optimization systems used in problem-solving. Studies of decision criteria, statistical
decision making, linear programming, inventory control, Queuing Theory,
PERT/CPM, simulation, and other techniques used in management. Three units.
Prerequisites: Math
71 (or 70)/ Bus 90
Required text and software
Text:
Anderson, Sweeney, Williams, Camm, Cochran, Fry, Ohlmann: Quantitative Methods for Business,
Custom Version for SJSU.
South-Western Cengage Learning, 2013.
This
custom version is based on the 12th Edition of the text, and the 12th
Edition is also acceptable.
Software:
Microsoft Excel—also available on CoB lab terminals on the third floor.
Course Outline
Chapter
1. Introduction
Chapter
2. Introduction to Probability
Chapter
3. Probability Distributions
Chapter
4. Decision Analysis
Chapter
7. Introduction to Linear Programming
Chapter
8. Linear Programming: Sensitivity Analysis and Interpretation of
Solution
Chapter
9. Linear Programming Applications in Marketing,
Finance, and Operations Management
Chapter
10. Distribution
and Network Models-Transportation Problem
Chapter
13. Project Scheduling: PERT/CPM
Chapter 14.
Inventory Models
Course Goals and Student Learning
Objectives
The
course will emphasize basic principles of mathematical modeling, computational
algorithms and spreadsheet computer solutions of optimization, decision
analysis, simulation and network based methods applied to business problems.
I. Students will learn how to solve Decision
Analysis problems by hand
II. Students will learn
various aspects of Linear Programming
III. Students will learn
various aspects of CPM/PERT analysis
IV. Students will also
learn various Inventory Models (as time permits)
Upon successful completion of this course, students will be able to:
This
course needs continuous effort on your part.
A course
calendar and a list of homework problems will be provided once the semester
starts.
a. Exams
There
will be two exams and a comprehensive final exam. The exams are closed-book, closed-notes
exams, and reflect the class examples, handouts, text examples and homework
problems.
b. Homework and Quizzes
Homework is assigned for each chapter, and with the exception of Excel
related work, homework will not be turned in for grading. Some/all of the Excel homework will be
graded. Excel material can be studied
together, but each student should turn in his/her own work. The date and the time of the work should be
visible on Excel printout. Some problems
may be reviewed in class; others may be discussed during office hours. It is essential that you keep up with the
work as we cover the material. Quizzes
reflecting the current material will be given in class. They should be viewed as checkpoint for your
timely completion of homework problems and learning the material. There will be approximately six closed-book, closed-notes quizzes. The lowest quiz score will be dropped from
the evaluation.
Phones and tablets are not
allowed during exams and quizzes.
c. Penalty for late or missed
work
Only
one make-up exam will be allowed for a serious reason and with prior
notification. And, you must have
appropriate documentation. Ten points
will be deducted from the make-up exam score.
No make-up quizzes will be allowed.
If you miss a quiz, that will count as your lowest-score quiz.
Grading
|
Two
exams-100 points each |
200
points |
|
Final
exam |
125
points |
|
Quizzes
(10 points each), Excel work (17 points), and in-class
exercises (2 points each) |
75 points |
|
Total |
400 points |
Grading
Percentage Breakdown
|
Percentage |
Grade |
|
94%
and above |
A |
|
90% -
93% |
A- |
|
87% -
89% |
B+ |
|
83% -
86% |
B |
|
80% -
82% |
B- |
|
77% -
79% |
C+ |
|
65% -
76% |
C |
|
60% -
64% |
C- |
|
57% -
59% |
D+ |
|
53% -
56% |
D |
|
50% -
52% |
D- |
|
below 50% |
F |
College of Business Program Goals:
(Not all program learning goals are covered in
every course)
I. Business Knowledge
· To understand the fundamental principles of
essential business functions and the relationship of business to individuals,
government, society, and other organizations
· To obtain specialized knowledge of a single
business discipline or functional area
IIa. Business Skills - Communication, Leadership and Ethics
· To express ideas clearly, logically, and
persuasively in oral and written communication
· To comprehend the challenges and opportunities of
working effectively with other people in a diverse environment
· To demonstrate awareness of how ethical issues and
responsibilities affect decisions and actions
IIb. Business Skills - Critical Thinking and Analysis
· To comprehend and critically evaluate information presented
in written and numeric form
· To analyze complex, unstructured qualitative and
quantitative problems, using appropriate tools and technology
Dropping and Adding
Students are responsible for understanding the
policies and procedures about add/drops, grade forgiveness, etc. Information on
add/drops are available at
http://www.sjsu.edu/advising/faq/index.htm#add
Information about late drop is available at
http://www.sjsu.edu/aars/policies/latedrops/. Students
should be aware of the current deadlines and penalties for adding and dropping
classes.
a) University Policies
Academic integrity
Students should know the University’s Academic
Integrity Policy that is available at
http://www.sa.sjsu.edu/download/judicial_affairs/Academic_Integrity_Policy_S07-2.pdf
Your own commitment to learning,
as evidenced by your enrollment at San Jose State University and the
University’s integrity policy, require you to be honest in all your academic
course work. Faculty members are required to report all infractions to the
office of Student Conduct and Ethical Development. The website for Student
Conduct and Ethical Development is available at
http://www.sa.sjsu.edu/judicial_affairs/index.html
Instances of academic dishonesty will not be
tolerated. Cheating on exams or plagiarism (presenting the work of another as
your own, or the use of another person’s ideas without giving proper credit)
will result in a failing grade and sanctions by the University. For this class,
all assignments are to be completed by the individual student unless otherwise
specified. If you would like to include in your assignment any material you
have submitted, or plan to submit for another class, please note that SJSU’s
Academic Policy F06-1 requires approval of instructors.
Campus policy in compliance with
the Americans with Disabilities Act:
If you need course adaptations or accommodations
because of a disability, or if you need to make special arrangements in case
the building must be evacuated, please make an appointment with me as soon as
possible, or see me during office hours. Presidential Directive 97-03 requires
that students with disabilities requesting accommodations must register with
the DRC (Disability Resource Center) to establish a record of their disability.
b) College of Business Policies:
To
ensure that every student, current and future, who takes courses in the Boccardo Business Center, has the
opportunity to experience an environment that is safe, attractive, and
otherwise conducive to learning, the
Academic
Honesty:
Faculty
will make every reasonable effort to foster honest academic conduct in their
courses. They will secure examinations and their answers so that students
cannot have prior access to them and proctor examinations to prevent students
from copying or exchanging information. They will be on the alert for
plagiarism. Faculty will provide additional information, ideally on the
green sheet, about other unacceptable procedures in class work and examinations.
Students who are caught cheating will be reported to the Judicial Affairs
Officer of the University, as prescribed by Academic Senate Policy S04-
Eating:
Eating
and drinking (except water) are prohibited in the Boccardo Business
Center. Students with food will be asked to leave the building.
Students who disrupt the course by eating and do not leave the building will be
referred to the Judicial Affairs Officer of the University.
Cell
Phones:
Students
will turn their cell phones off or put them on vibrate mode while in
class. They will not answer their phones in class. Students whose
phones disrupt the course and do not stop when requested by the instructor will
be referred to the Judicial Affairs Officer of the University.
Computer
Use:
In
the classroom, faculty allow students to use computers
only for class-related activities. These include activities such as
taking notes on the lecture underway, following the lecture on Web-based
PowerPoint slides that the instructor has posted, and finding Web sites to
which the instructor directs students at the time of the lecture.
Students who use their computers for other activities or who abuse the
equipment in any way, at a minimum, will be asked to leave the class and will
lose participation points for the day, and, at a maximum, will be referred to
the Judicial Affairs Officer of the University for disrupting the course.
(Such referral can lead to suspension from the University.) Students are
urged to report to their instructors computer use that they regard as
inappropriate (i.e., used for activities that are not class related).
c) Classroom Protocol:
Restrooms
should be used before coming to class.
Leaving the classroom is allowed only for medical/health reasons.
Carrying
on conversation with your neighbors-even if the class material is discussed-
should not be disturbing your classmates.
Also, listen to the questions raised by your classmates so that the same
question does not come up again.
Learning
Resources
Student
Technology Resources
Computer labs for student use are available on
the third floor of the BBC classroom building and in the Academic Success
Center located on the 1st floor of Clark Hall and on the 2nd floor of the Student Union. Computers are also
available in the Martin Luther King Library.
Business Tutorial Center
The Tutorial Center has 2 sites that provide
tutoring to business majors. Site #1 is
located in BBC 8, directly across from the Advisement Center (BSAC) and site #2
is BT 53. The hours for both sites are
Monday-Thursday 9:00am-6:00pm and Friday, 9:00-1:00pm. Hard copy schedules for tutors are available
at each site and an online schedule can be viewed by visiting the following
Schedule link: http://www.sjsu.edu/cob/Students/schedule/Spring2013/index.html
Learning
Assistance Resource Center
The Learning Assistance Resource Center (LARC) is
located in Room 600 in the Student Services Center. It is designed to assist
students in the development of their full academic potential and to motivate
them to become self-directed learners. The center provides support services,
such as skills assessment, individual or group tutorials, subject advising,
learning assistance, summer academic preparation and basic skills development.
The LARC website is located at http:/www.sjsu.edu/larc/
SJSU
Writing Center
The SJSU Writing Center is located in Room
126 in Clark Hall. It is staffed by professional
instructors and upper-division or graduate-level writing specialists from each
of the seven SJSU colleges. Our writing specialists have met a
rigorous GPA requirement, and they are well trained to assist all students at
all levels within all disciplines to become better writers. The Writing Center website is located at http://www.sjsu.edu/writingcenter/
Peer Mentor Center
The Peer Mentor Center is located on the 1st floor of Clark Hall in the Academic Success Center.
The Peer Mentor Center is staffed with Peer Mentors who excel in helping
students manage university life, tackling problems that range from academic challenges
to interpersonal struggles. On the road to graduation, Peer Mentors are
navigators, offering “roadside assistance” to peers who feel a bit lost or
simply need help mapping out the locations of campus resources. Peer Mentor
services are free and available on a drop –in basis, no reservation required.
The Peer Mentor Center website is located at http://www.sjsu.edu/muse/peermentor/ .